Made by us. Customized by you.

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Freedom to be you

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A message from you

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We believe in individuality

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Bringing Watch Customization to a new Level.

Immerse yourself in our new unisex timepiece - chapter by chapter. Uncover the thought behind the arching shape.

Our customers say...

He obsesses over your lnstagram page and is always showing me "look at this one! Look at this one!"; So, I am sure he will love it :) Perfect birthday gift. Thanks again for the awesome customer service!

I am absolutely thrilled with the job you have done for me! I have no doubts I will enjoy my LAB for many years to come. I will tell all my friends.

The watch is absolutely gorgeous. The engraving on the back is awesome!
I truly will treasure it.

Received my watch today and just want to say I’m extremely happy with it. It has surpassed all expectations! Best of luck in the future!

I received my watch on Monday and can honestly say it is absolutely stunning! The watches look nice in photos but in real life it looks so much more special, and shimmers when it catches the light! 

So, I got the watch today. I think my girlfriend will take the back seat for a few days... I am in love with it.

LAB details

LAB Features
  • Case

    Stainless steel case with 3 color options

  • Customization

    Highly customizable with almost endless design combinations

  • Engraving

    Up to 4 lines on the case back for your personal engraving

  • Risk free

    Risk free purchase: 2-year international warranty and 100-days return policy

Let’s get personal

Your short text on the case back.